The news: The Korea Tourism Organization held a MICE roadshow in Mumbai to promote South Korea as a destination for Indian corporate events. The organisation unveiled a new group visa programme specifically designed for Indian business event organisers, which will roll out in 2026. This initiative is aimed at simplifying travel logistics for delegates attending conferences, incentive trips, and exhibitions in South Korea.
Why it matters for MICE operators: Group visa programmes reduce friction in event planning—one of the biggest pain points when sending 50+ delegates internationally. Fewer visa rejections, faster processing, and centralised documentation mean lower coordinator stress and higher delegate conversion rates. If your clients are considering Korea for their next incentive or conference, this programme becomes a genuine competitive advantage over other Asian destinations.
The takeaway: Start familiarising your incentive and conference clients with Korea's MICE offerings now; the 2026 visa programme window is your sales window.
Source: Nomad Lawyer