The news: MIA (Meetings Industry Association) research indicates that workforce structures across the MICE sector are shifting rapidly. The study highlights changing employment patterns, skills requirements, and organizational models across meetings, incentives, conferences, and exhibitions—reflecting broader industry transformation driven by technology adoption and changing client demands.
Why it matters for MICE operators: Indian DMC founders and PCO managers are facing recruitment challenges as the industry evolves. Understanding these structural shifts—whether toward freelance talent, specialized roles in event technology, or remote coordination teams—helps operators plan their hiring strategies and invest in upskilling existing staff. This is especially critical as venues, airlines, and suppliers all demand more sophisticated supplier coordination from their MICE partners.
The takeaway: Review your current team structure against MIA's findings and identify which roles need updating or new hires to stay competitive through 2027.
Source: Kongres Magazine
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