The news: Jockey Club Venues, a major UK conference and events operator managing 14 racecourse venues, launched a new regional business development team to make it easier for event planners and event agencies to navigate its multi-property portfolio. Each business development manager will serve specific geographic regions with dedicated support.
Why it matters for MICE operators: This is a playbook moment for Indian hotel groups and DMCs managing multiple properties. Buyers—especially corporate planners and event agencies—face friction when dealing with dispersed venue networks. Jockey Club's response: hire regional specialists to reduce buyer friction. Indian operators like ITC, Taj, and Oberoi with multiple conference properties across cities should consider similar regional sales team structures to win larger, multi-city corporate events that require coordination across venues.
The takeaway: Indian hotel groups managing 5+ conference properties should evaluate whether regional business development hires could unlock larger corporate and association business.
Source: Conference News https://www.conference-news.co.uk/news/jockey-club-venues-launches-regional-business-development-team/
MiceStack is the AI-native operations platform for Indian MICE operators — pipeline, quotations, run sheets, and GST invoicing in one system.