The news: ITC Hotels has signed a 105-key Fortune Select property in Greater Noida, expanding its portfolio in the National Capital Region. This addition strengthens ITC's positioning in one of India's highest-volume MICE markets, where corporate meetings, conferences, and exhibitions drive substantial room demand and ancillary revenue.
Why it matters for MICE operators: NCR operators rely on consistent hotel partnerships for client accommodations during large conferences and incentive programs. A new 105-room property with Fortune Select's proven event infrastructure (banquet halls, breakout spaces, F&B options) gives DMCs and PCOs another reliable venue option for mid-to-large group bookings. Greater Noida's proximity to Delhi means easier logistics for meetings originating in the capital while offering cost-competitive room rates.
The takeaway: Add this property to your venue database and contact ITC's sales team for pre-opening rates and group allocation agreements before inventory fills.
Source: Hotelier Buzz
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